Heralded as one of the most romantic cities by CNN, USA Today and other travel publications, New Orleans is the perfect place to spend some quality time with the one you love. The rich history, hidden courtyards, and plethora of dining options scream romance. However, in a recent survey, a majority of LGBT travelers who had not visited New Orleans viewed it primarily as a party destination.
In response, the New Orleans Tourism Marketing Corporation (NOTMC), along with partner agency Communify, launched the #LoveNOLA campaign, which includes a sweepstakes featuring a romantic trip for two that highlights New Orleans’ vibrant LGBT community.
The #LoveNOLA Sweepstakes runs through July 20, 2016 and has a generous prize package including a two-night stay at the new Ace Hotel and roundtrip air to New Orleans. People can enter the sweeps by visiting LoveNOLA.com where they can also sign up for NOTMC’s monthly LGBT newsletter.
While targeted to LGBT travelers, the sweepstakes is open to anyone who meets the eligibility requirements. See Official Rules for details. Additionally, NOTMC will use the hashtag #LoveNOLA across its social media channels to promote and inspire user-generated content about LGBT couples experiencing love in New Orleans.
“For almost 300 years we have welcomed citizens from across the globe to experience one of the most unique, authentic and delicious destinations in the world, and I urge you to follow your NOLA this year and beyond.” –Mark Romig, President and CEO, NOTMC
#LoveNola comes to life
GayCities has launched a fun and whimsical video series of LGBT influencers, Max Emerson and Kyle Krieger exploring New Orleans together for the first time. Check out the first two episodes here.
LGBT travel publication, Man About World released their 2016 travel guide to New Orleans, featuring local Instagram and blog couple, Probably This. You’ll get a comprehensive, creative variety of all there is to do in NOLA but with a romantic slant (as you can see from the charming cover).
Plans are in the works for a bigger variety of LGBT content and marketing that lends an authentic/supportive voice to the local community. To keep up-to-date on the latest content and news, visit the LGBT hub on GoNOLA and sign up for New Orleans’ LGBT e-newsletter here.
New Orleans is often thought of as an oasis for the LGBTQ community in the southern United States. ALL are welcome here, and it has more to it than just the party life.
So c’mon, grab your boo and #LoveNOLA. There’s so much to experience together.
About New Orleans Tourism Marketing Corporation
The New Orleans Tourism Marketing Corporation promotes the city as a leisure tourism destination throughout the year. Annually, NOTMC’s marketing campaigns include strategic broadcast, digital, social, experiential and print advertising and public relations. Web sites:NewOrleansOnline.com; NewOrleansMuseums.com; RadioFreeNeworleans.com,FollowYourNOLA.com and GoNola.com. Social Media: Facebook, Twitter, and Pinterest. #FollowYourNola.